While Toronto’s Union Station was undergoing extensive renovations, commuters found it challenging to locate the new UP Express terminal. UP Express needed clear, eye-catching signage to break through the renovation clutter and guide passengers to the platform. Envision was hired to come up with a cohesive solution that would require multiple layers of involvement and approval from hotels, corporate offices and GO Transit.
- Union Pearson Express
- Strategy, design, program execution
- Toronto, Ontario